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The matrket position of Allianz pojišťovna, a.s. in the years 1999 and 2008
Pešková, Šárka ; Ducháčková, Eva (advisor) ; Daňhel, Jaroslav (referee)
The topic of this study is to evaluate the status of Allianz pojišťovna, a.s. in the Czech insurance market in the years 1999 and 2008 and in the twelve group of insurance companies, which in the terms of gross written premiums belong to the largest insurers. The first part is devoted to the presentation of Allianz pojišťovna, a.s. Attention is focused on the identification of specific features which distinguish it from other market players. The second part focuses on the actual evaluation. Emphasis is placed on the development of gross written premiums, both generally and individually within the frame of non-life insurance and life insurance. The great deal of attention is given to the development of the product portfolio of Allianz pojišťovna, a.s. The conclusion is a brief summary of the development of Allianz pojišťovna, a.s. in the time period set out above and preconditions for its future development.

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