National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Vplyv internetových blogov a portálov na spotrebiteľov v cestovnom ruchu
Pusztay, Juraj
Pusztay, J. The impact of internet blogs and portals on consumer decision-making on the toursim market. Bachelor thesis. Brno: Mendel University in Brno, 2018. The thesis focuses on the impact of travel blogs and portals on consumer decision-making related to the tourism services. The aim of the thesis is to find out whether blogs and portals can influence the decision of consumer in case of choosing the vacation and how consumers use them for planning the vacation. Based on findings will be suggested the recommendations for travel agencies and accomodation services in case of using travel blogs and portals.

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