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Ukrajina - atraktivní turistická destinace?
Kononova, Mariia
KONONOVA, M. Is Ukraine an attractive tourist destination? Bachelor thesis. Brno: Mendel University, 2019. This bachelor thesis deals with the attractiveness of tourism in Ukraine and its transformation in the context of historical events. The aim of this bachelor thesis was to compare the development of attendance in individual areas of Ukraine between 2000 and 2017 based on statistical data from tour operators and travel agencies. Two research hypotheses have been established to fulfill the main goal: 1. The Crimea annexation was marked by a decrease in the number of foreign tourists heading to Ukraine. 2. 2. The introduction of visa-free travel has increased the number of Ukrainian citizens traveling abroad. Using the literature search, basic approaches to the evaluation of tourism attendance were described. Subsequently, time series analysis, cartographic method and geometric interval method were applied in order to confirm or reject the hypothesis and to define the position of tourism in Ukraine. The practical part of bachelor thesis deals with the impact of historical events on the change in the number of tourists in individual regions of Ukraine. They are characterized by major tourist attractive destinations in each region. Then regions are divided into individual categories according to the visit rate of foreign tourists to confirm the first research hypothesis. The results of the analysis confirmed research hypothesis. The conclusion of this thesis is the characteristic of Ukraine as an attractive tourist destination, which has all the prerequisites for the development of tourism but is currently influenced by various negative impacts of political and historical events that have taken place and are currently in the territory of Ukraine. The creation of a choropleth map with relative numbers of foreign tourists in 2000 showed a considerable interest of foreign tourists in traveling in Ukraine and already in 2014, the number of foreign tourists dropped rapidly, which was influenced by historical events.

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