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National Repository of Grey Literature

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Franchising chain entry on foreign market JANDOŠOVÁ, Petra The aim of this thesis is to determine possibilities and conditions for extending the concept of franchising in the foregn market and develop a project of establishment of the chain process in the selected country. For the practical part I addressed Czech franchising chain. First, I analyzed the conditions for its extension chain and then I analyzed the conditions for entry to the selected country. In the last part I elaborated a project proposal for the entry of franchising chain Švejk restaurant to the Slovak republic. Detailed record

Family Business in a Chosen Region of The Czech Republic JANDOŠOVÁ, Petra The aim of my bachelor work "Family business in the selected region of Czech Republic" was to analyse business in that region. The first step presented the study of special literature and define the term family business. Then I did marketing research in the chosen area for which I selected questionnaire method. Afterwards I concentrated on the preparation of case studies. For this work I chose 2 companies: Regina {--} packing materials and Jan Pondělík {--} bakery and confectionery. At the end of each case study I suggested some recommendations for both firms. Detailed record

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