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National Repository of Grey Literature

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Možnosti využití odměnového crowdfundingu při financování start-upů v ČR Brossová, Nikola The aim of bachelor thesis is evaluate possibility reward crowdfunding for start-up projects in Czech republic. The bachelor thesis determinated key factors of success for all typer of campaign and for start-up campaign. The first chapter describes crowdfunding in theory. There are described types of crowdfunding, advantages and disadvatages of crowdfunding and there are described factors of success. Next chapter describes crowdfunding in the world and reward crowdfunding in Czech republic. We can determinate key factors, this study is in practical part of the thesis. Czech portals Hithit and Starter are sources of data for practical part. Test results are discussed. Key factors from practical study are compared with factors in theory. Detailed record

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