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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Specific tools for personnel management
 Šperl, Václav ; Filipová, Alena (advisor) ; Šmíd, Jan (referee)
The aim of the thesis is to analyze the specific tools of personnel management, mystery shopping. This tool represents a fresh approach applied in the process stage of personnel management; however, it has a close connection with the marketing research, from which the data is based. For the purpose of analyzing the sub-segments of the market of services, sub-market analyses are handled, out which the main output of this work is drawn from. The obtained data are the bearers of information on the perception of the customer purchase decision process. Their further processing is performed as to deliver primary information value for the management of the organization.
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Economic analysis of football club AC Sparta Praha fotbal, a.s.
 Šperl, Václav ; Kotáb, Jiří (advisor) ; Komínek, Tomáš (referee)
Main goal of this bachelor thesis is to evaluate economic situation of AC Sparta Praha fotbal, a.s.. For the purpose of judging economic health of the club I have elaborated profile of the club, which is based on aplication of methods and instruments of financial analysis joined by revenues and costs analysis. Found data are based on account sheets. Results of this analysis are summarized in SWOT analysis, which is the base of proposed suggestions for this club in sports, economic a social field. Further in the bachelor thesis I examine demand for product of the club. Object of the examination is analysis of attendance of the last five years that are observed. Essence of the examination is dependence of spectator attendance on attractiveness of the competitor.
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