Original title: Zhodnocení zavedené normy ISO 9001 v oblasti direct marketingu ve společnosti Wunderman s.r.o.
Translated title: The evaluation of established Standard ISO 9001 in direct marketing area in Wunderman s.r.o.
Authors: Ptáčková, Magda ; Plášková, Alena (advisor) ; Novohradský, David (referee)
Document type: Master’s theses
Year: 2007
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]
Práce popisuje jednotlivé požadavky normy ISO 9001:2001 a plnění těchto požadavků v dané organizaci. Součástí práce je vyhodnocená anketa, které se zúčastnili zaměstnanci organizace. This work describes separate requirements of the Standard ISO 9001:2001 and implementation of these requirements in Wunderman Company. The evaluation of questionnaire, which was fulfilled by employees, is one part of this work.
Keywords: ISO; Standard; ČSN EN ISO 9001:2001; ISO; norma; ČSN EN ISO 9001:2001

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/11952

Permalink: http://www.nusl.cz/ntk/nusl-7939


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses