Original title: Vybrané problémy kvantitativního výzkumu trhu a jejich srovnání (Německo-Česko)
Translated title: Selected problems of quantitative market research with a focus on an online concept test in Czech Republic and Germany and comparison of it’s the results
Authors: Stakharyuk, Ulyana ; Bártová, Hilda (advisor) ; Vávra, Oldřich (referee)
Document type: Master’s theses
Year: 2010
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: comparison of interest of Czech and German women; market research; online concept test; online konceptový test; srovnání zájmů českých a německých žen; výzkumu trhu

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/23879

Permalink: http://www.nusl.cz/ntk/nusl-74998


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2011-11-30, last modified 2022-03-03


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