Original title:
Věrnostní programy jako součást on-line marketingu na příkladu značek Staropramen a Coca-Cola v letech 2008-2009
Translated title:
Loyalty Programs as Part of Online Marketing on the Example of Staropramen and Coca-Cola Brands between 2008-2009
Authors:
Nevyhoštěný, Martin ; Máchová, Eva (advisor) ; Halada, Jan (referee) Document type: Bachelor's theses
Year:
2009
Language:
cze
Institution: Charles University Faculties (theses)
(web)
Document availability information: Available in the Charles University Digital Repository. Original record: http://hdl.handle.net/20.500.11956/108402