National Repository of Grey Literature 74 records found  1 - 10nextend  jump to record: Search took 0.01 seconds. 
The University Teachers’ Attitude Towards Grey Literature: A Survey Led at the University Constantine 2
Bouderbane, Azzedine ; Gamouh, Nadjia ; Benkaid Kesba,Teboura
Scientific research requires the collection of a variety of information gathered from diverse resources. Grey literature is one of the information resources that may enrich researchers’ scientific works, but, in some situations, some users may not have a positive attitude towards grey literature for various reasons. We led a qualitative study at the University Constantine 2 where we arranged an interview with a representative sample of university teachers. The descriptive approach was adopted. Significant results will be presented to the audience of the conference.
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The Reflection of Literary Activities in Digital Space
Hartmanová, Pavla
The Czech Literary Bibliography comprises a set of bibliographical records which reflect cultural journalism and specialist texts on Czech literature. The aim of the contribution is introduction to a new project of the Institute of Czech Literature: The Czech Literary Internet. The project has extended our sources to excerpt platforms, web pages and electronic magazines whose content is not easily searchable through classic search engines. It turns out that this resource illustrates the professional debate on literary events and development and, in particular, brings new information on culture in regions and popular literature.
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Guerrilla Průvodce psaním, četbou, organizačními prostředky pro výzkumné pracovníky v rané kariéře
Krueger, Stephanie
Presentation for Scientific Writing in English for Doctoral Students course.
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Competitive Intelligence of company
Donthová, Veronika ; Pakostová, Renata (referee) ; Kocmanová, Alena (advisor)
This diploma work analyses existing competitive intelligence of the firm. Contains analysis of competitive intelligence awareness and its utilization like competitive advantage in Czech consulting companies. The work includes proposal for competitive intelligence strategy or recommendation and complementation of existing strategy.
IFLA WLIC 2017 Wrocław: A Report from the Conference
Chodounská, Alena ; Krueger, Stephanie ; Minaříková, Pavla ; Skenderija, Sasha ; Stehlík, Martin
The purpose of the business trip was to attend and actively contribute to IFLA World Library and Information Congress 2017 in Wrocław, Poland.
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Applying methods of Competitive Inteligencie for educational companies
Böhmer, Miroslav ; Molnár, Zdeněk (advisor) ; Černý, Jan (referee)
This thesis deals with the design of Competitive Intelligence for specific training company. The main objective of this work is to characterize and help choosing the person responsible for carrying out activities related to the CI in the company, to identify the most appropriate information sources to obtain information about the company and software tools for their monitoring. The theoretical part is drawn on the literature and is dedicated to the description of competitive intelligence and characteristics of different phases of the CI cycle. Other sections are devoted to typologies of information resources and software tools for their monitoring. Following parts are dealing with the characteristics of the category of small and medium-sized enterprises; the investigated company and education organizations fit in this category. The practical part of this thesis deals with the possible proposal of Competitive Intelligence for specific training company. As the first step we realized the analysis of the business environment and its major limitations. In the following part we deal with the CI system design, consisting of a selection of variant realization, along with the characteristics of the responsible person, the definition of information resources and recommending software tools for regular monitoring. The practical benefit of this work is to introduce CI system design, based on monitoring of information sources, obtaining information and their subsequent evaluation in relation to the competitive environment of the company. Another important asset of the work is a sample of implementation of such a system in the company of categories of small and medium-sized enterprises, which respects their limitations.
Czech Journalits'Perceptions of the Public Relations Practitioners as an Information Source
Kolomazníková, Eliška ; Moravec, Václav (advisor) ; Trunečková, Ludmila (referee)
Author: Eliška Kolomazníková Name of the thesis: Czech Journalists' Perceptions of Public Relations Practitioners as an Information Source Abstract The relationship between journalists and PR practitioners is a complicated one as it is based on a paradox. On the one hand journalists perceive PR practitioners negatively, but on the other hand they use PR industry outlets as a source of information quite regularly. The aim of the thesis was to examine the journalists' opinion about PR practitioners as one of their sources of information and to outline to what extent are the PR practitioners credible for journalists and how often journalists use PR practitioners together with press releases and conferences as a source of information. The first theoretical part of the thesis describes public relation as a complex discipline, including its main tools, types of jobs and the role of PR within other sources of information that journalists use to gather information. Furthermore, the theoretical part outlines several basic differences between print and online media in terms of work with information sources including PR. Last but not least, the theoretical part describes the relationship between journalists and PR practitioners according to international professional literature. The practical part of the thesis is...

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