National Repository of Grey Literature 393 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
Stochastic approaches to distributions of aggregated claims
Kirešová, Katarína ; Pešta, Michal (advisor) ; Mazurová, Lucie (referee)
Bachelor thesis deals with the calculation of the distribution of an aggregated claim: at first generally and afterward, focusing on life portfolio in an indivi- dual model. Three methods are compared: De Pril recursion, Kornya's method, and Panjer algorithm. We assess assumptions and derive formulae for particular methods. Methods are compared in terms of time complexity and precision of computations. We also deal with the calculation of the expected value and va- riance. Eventually, examples and simulations, which we used to determine the best method of calculation of the distribution of aggregated claim in an arbitrary portfolio, are preceded.
Theoretical and Practical Aspect of Unit-linked Insurance
Merenda, David ; Karfíková, Marie (advisor) ; Boháč, Radim (referee) ; Vybíral, Petr (referee)
v anglickém jazyce Theoretical and Practical Aspect of Unit-linked Insurance Abstract United-linked insurance (ULI) is the most widely sold type of life insurance in the Czech Republic; frequently, however, this product is sold to clients without respecting their investment profile and financial needs (mis-selling); mis-selling, in turn, results in the loss of confidence in the system of financial distribution and its efficiency. Even though the current legislation offers tools to mitigate mis-selling (not only) of ULI, in practice such legal regulation proves to be insufficient. The causes of this relate to both the distributors and their customers, as well as to the financial products themselves. Behavioural research has proven marked shortcomings in the economic and legal understanding of a human being as a homo economicus, i.e. as a rationally acting agent. A number of studies evidence that people oftentimes demonstrate limited rationality, which negatively impacts financial distribution, in that these cognitive errors may be purposefully and skilfully abused by distributors who use their marketing and sales strategies to the clients' disadvantage. In this respect, this thesis analyses the current financial-political customer protection doctrines; the status of the ULI customer protection,...
Business Plan: Software Development
Machová, Dominika ; Staněk, Jiří (referee) ; Luňáček, Jiří (advisor)
The final thesis deals with the process of designing a web application for companies that have multiple branches in order to simplify the system of storage and distribution of inventory. The bachelor thesis contains a description of project planning, but also anticipated revenues and expenditures connected with software creation. An integral part is the use of available analyzes to identify aspects that may affect the current or future course of the project.
Risks Related to the Modification and Supplementation of the Marketing Mix in a Specific Company
Bližňáková, Nela ; Habart, Lukáš (referee) ; Mráček, Pavel (advisor)
The subject of my diploma thesis is the analysis of the current state of marketing mix in the selected company, its follow-up modification and determination of the possible risks resulting from these changes. The theoretical part deals with marketing, marketing mix and risk. Practical part focuses on the evaluation of the marketing mix in the selected company. In the final part there are possible recommendations for formation a new marketing mix including taking into consideration of potential risks associated with realization.
Business Plan: Software Development
Machová, Dominika ; Součková, Markéta (referee) ; Heralecký, Tomáš (advisor)
The final thesis deals with the creation of a web application for companies that have more branches to simplify the storage and distribution system. The bachelor thesis contains a description of the planning and implementation of the project, but also the predictable income and expenses associated with the creation of the software. An integral part is the use of available analyzes to identify aspects that may affect the current or future course of the project.
Reasons for low Linux adoption on desktop PCs
Langer, Filip ; Haupt, Jaromír (referee) ; Sedláček, Pavel (advisor)
Cílem této bakalářské práce je seznámit jejího čtenáře s operačními systémy Windows a Linux, jejich prostředím, programy, kterými disponují, jejími silnými a slabými stránkami a určit, proč je operační systém Linux málo adoptovaný mezi uživateli stolních počítačů. Tato semestrální práce by měla poskytnout jejímu čtenáři dostatek informací potřebných k určení, který z těchto operačních systémů bude více splňovat jejich potřeby. Rozhodnutí napsat semestrální práci na toto téma jsem udělal na základně vlastní zkušenosti, kdy jsem se jako uživatel potýkal s nedostatkem informačních materiálů na toto téma.
Marketing Mix of a company
Falta, Marek ; Ryba, Petr (referee) ; Kaňovská, Lucie (advisor)
The master’s thesis focused on the design of marketing mix of the company TOTEM BIKES, s.r.o. The thesis is divided in to three parts. The first part is summarizes theoretical knowledge from marketing and marketing mix. The second part analysis the external and internal environment and current marketing mix of the company. Based on the result from analytical part the last part is dedicated to suggestions for improvement of marketing mix of the company.
Marketing Mix of the Company
Grůzová, Beata ; Škodová, Gabriela (referee) ; Chlebovský, Vít (advisor)
The bachelor´s thesis deals with marketing mix of a specific company. In the first, theoretical part are defined the concepts od marketing and marketing mix. The knowledge from the teoretical part is then used to analyze the current state of marketing mix od the company Jezdecké potřeby Kalenda. Based on the results of the analyzes, recommendations are proposed for adjusting the marketing mix.
Marketing Communication Mix of a Company
Žáková, Veronika ; Hudáková, Eva (referee) ; Kaňovská, Lucie (advisor)
The topic of bachelor thesis is „Communication mix of a company“. Thesis is divided into three main parts. In the theoretical part the critical terms of marketing and marketing mix are defined and then applied to the second analytic part of the selected company. The practical parts shows my suggestions for improvements, which are created from the acquired imformation from previous chapters. There are suggestions for a change of communication mix and especially to make propagation more efficient.
Proposal to improve Marketing Communication of a Selected Company
Novosadová, Natálie ; Zezulová, Lucie (referee) ; Mráček, Pavel (advisor)
The main content of the Bachelor Thesis is a description of the theoretical basics of B2B marketing and apply this knowledge on the example of marketing processes in a particular company. The aim of the thesis is to evaluate the current situation and to propose recommendations leading to the improvement of selling processes in the company, called Dochema s.r.o., based on the analysis performed.

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