National Repository of Grey Literature 44 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
The application of internal marketing to increase employees’ motivation at the chosen company
Juráň, Vilém ; Čadeni, Roman (referee) ; Chlebovský, Vít (advisor)
Interní marketing je dnes aktuálním tématem, kterým se zabývá vedení mnoha firem. Tato práce se zaměřuje na metody, které mohou zlepšit interní marketing firmy a přispět tak k lepší motivaci zaměstnanců. V práci je analyzována současná situace interního marketingu firmy Imcon Electronics v oblastech interní komunikace, motivace a vzdělávání se ve firmě. Cílem této práce je navrhnout způsoby, které by měli zvýšit motivaci zaměstnanců této firmy. Práce přináší bližší pohled na současné praktiky ve společnosti a návrhy, jak lépe motivovat její zaměstnance. Také obsahuje ekonomické zhodnocení, náklady a odhad ekonomického přínosu pro firmu.
Risk Related to Selecting a Supplier Using Fuzzy Logic
Černá, Hana ; Doskočil, Radek (referee) ; Dostál, Petr (advisor)
The diploma thesis deals with selection and evaluation of phone accessories suppliers for ZONES s.r.o. company and evaluates their possible risks. In thesis is created decision model which is using fuzzy logic. The main part of the thesis consists of proposals for the evaluation of the company's suppliers. At the beginning of thesis are theoretical bases which will be used in the practical parts. Decision models are created in Microsoft Excel and MATLAB. The fuzzy model is based on requirements of the company. Another part of the thesis deals with analysis and comparison of results from both programs. The result of this thesis is the model which is easy to use and improves selection and evaluations of phone accessories for ZONES s.r.o. company.
Design of a Software Application to Support Decision-Making in the Stock Market
Kminiak, Michal ; Doubravský, Karel (referee) ; Novotná, Veronika (advisor)
This bachelor’s thesis focuses on the design and creation of a software application to support decision-making process in the stock market.
Draft of the license system for the highest men league for Czech Floorball Union
Šedová, Kristýna ; Vrbová, Lucie (advisor) ; Urbář, Roman (referee)
Diploma thesis focuses on floorball in the Czech Republic with purpose to suggest the draft of the license system for the highest men league for Czech Floorball Union. The current organization of floorball is presented also the problem, objectives and stakeholders are defined with application of managerial decision-making. Key areas which can provide healthy development of the highest league are financial, technical, player and personal criterions. The clubs must accomplish all aspects in order to take part in the competition. The draft is compiled based on interests of stakeholders, analysis of current conditions, analysis of license systems of different sports in the Czech Republic and of floorball in foreign countries. Process of implementation with risks and possible restrictions is also draw up, so that Czech Floorball Union can use this thesis within the final execution of license system.
Decision-Making Processes in a chosen Company
Kogay, Yelena ; Váchová, Lucie (advisor) ; Zelená, Veronika (referee)
The bachelor thesis deals with the decision-making process in the particular company. In the theoretical part the principle of decision-making, decision-making processes and problems and the structure of the decision-making process are described. In this work a specific decision-making process is presented namely, the choice of the supplier. In the practical part the process of selecting a suitable supplier for the purposes of the company, whose subject of business is the purchase of goods for resale, is analyzed. Result of this work is the comparison of the information obtained from the company with theoretical knowledge about the process of supplier selection.
Decision-Making Process according to Graham T. Allison: The U.S. Administration and the Invasion of Iraq (2003)
Zrůst, Tomáš ; Ditrych, Ondřej (advisor) ; Parízek, Michal (referee)
Thesis "Decision-making process according to Graham T. Allison: American government and Iraq invasion" focuses on application of Allison's three basic conceptual models, that were introduced and broadly defined in book Essence of decision: explaining the Cuban missile crisis in 1971, on decision-making process of American administration formed by George W. Bush, which led to invasion of Iraq in 2003. Models of the rational actor, organizational process and governmental politics represented huge breakthrough in Foreign Policy Analysis and studying of decision-making processes and even after many decades they remain highly valued. Main target of this study will be testing their empirical value by using edited interpretation and through different perspectives describe and outline nature of chosen decision-making process. Thesis emphasizes differences in perception of main actor and ways, how these views influence interpretation of character of picked case and final action. Consequently, analysis is offering clear summary of causes and procedures that led to realization of invasion, presenting reasons, why is this particular decision-making process considered as defect, and also offering closer view into functioning of the first government of President George W. Bush. Keywords Decision-making process,...
Revitalization of Selected Lightweight Cladding of Buildings, Implemented in the Czech Republic before 1990
Liška, Pavel ; Gašparík,, Jozef (referee) ; Sedlák,, Petr (referee) ; Kovářová, Barbora (advisor)
The dissertation thesis is focused on a design of new methodology that can be used for selection of optimal variant for the revitalization of light building facade system known as OD-001 “Boletice panel” when current construction solutions and materials are implemented. Thermographic measurement and engineering survey of selected buildings was carried out to determine the defects and insufficiencies that might accompanied these structures and their revitalization. Another point of my thesis was a possibility of revitalization by bonded facade. Mechanical resistance of bonded facade was verified throughout experimental testing and by mathematical calculation. The usability was confirmed on the basis of specific criteria that were stipulated in advance. The selected criteria are focused on areas which are important for investors. These are mainly financial cost, payback period but also the impact on the environment. Simulations and advanced methods of decision making were used.
Decision - making process of parents in the field of postponing the compulsory school attendance
Svobodová, Zuzana ; Greger, David (advisor) ; Kucharská, Anna (referee) ; Rašková, Miluše (referee)
This dissertation describes the decision-making process of parents in the field of postponing the compulsory school attendance or starting it on schedule. The qualitative research is based on an aggregate of 41 semi-structured interviews with parents and two focus groups, completed by subsequent observations and interviews with parents and teachers. The research goal consisted in illuminating the background of the high number of postponements in the Czech Republic, where every year about 20 % of children start in the first class a year later. The dissertation also provides insight on this topic in a comparative perspective and analyzes the initiation of compulsory education in selected European countries. The research results presented in the form of an established theory document that parents' decisions are based primarily on the needs of the family and especially of the need to be a good parent. The decision making is influenced also by the parents' attitude to the delay which has also impact on the weight being attached to other factors of the decision-making process, such as school maturity and individual areas of school readiness as well as the month of birth. During the decision-making process the experience of parents with enrolment in the first grade plays an important role as well. The...
Shale gas and conflict of (public) interests (Based on the example of Trutnovsko and Berounsko)
Hellerová, Šárka ; Rynda, Ivan (advisor) ; Kuna, Petr (referee)
The goal of this thesis is to examine the term of public interest within the framework of the 'shale gas' issue in the Czech Republic. The theoretical section is divided into two basic parts. The first part defines the term public interest from the point of view of political science, sociology and economy. The second one describes the issue of shale gas extraction in global context. The examination is focused on the context of administrative procedures defining the prospecting exploration area of unconventional hydrocarbon resources in the Trutnov region and around the Berounka River The intention of private companies to extract shale gas in the Czech Republic caused a big discussion. In its core there is the dispute between the economic development of the country connected with energy security on one hand and the environment protection on the other. Within this debate the term public interest appears in many different contexts. The way it is used by the people involved and their interests are described through interviews with them and analysis of the gained material.
Role of the US Foreign Policy Advisers
Blažek, Jiří ; Klepárník, Vít (advisor) ; Koubek, Jiří (referee)
This thesis focuses on the role of the advisors in the US foreign policy, especially in the decision-making process, which constitutes a part of presidential system in the United States of America. The methodology of the conceptual part is based on individual typologies of presidential control of the US administrations. The thesis also describes evolution of this discipline, which in the USA is studied in the field of Foreign Policy Analysis. The conceptual scheme of the presidential control is based on the models by Johnson, George and Mitchell. The theoretical approach to the roles of advisors is patterned on the models of Mulcahy, Crabb and Hönig. The thesis combines these theoretical bases to describe and explain the evolution of presidential control typologies. Some problematic particularities of the Mitchell typology are also reviewed in this part. The next part based on the theoretical models analyses empirical reality. The analytical part constitutes of two case studies, which describe the role of the Assistant to the President for National Security Affairs in the key deliberations of the presidential administrations of William J. Clinton (reaction to the conflict in Bosnia) and George W. Bush (preparation of the invasion in Iraq). The aim of this thesis is to applicate the typologies of...

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