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Influence of pharmaceutical companies on physician decision making on providing health care
KOCUMOVÁ, Zdeňka
The thesis deals with a current issue of the relationship between pharmaceutical manufacturers and physicians. Its objective it to find out the influence pharmaceutical companies exercise on a physician decision making on providing health care, what influences physicians´ medication selection and whether there are differences in individual physicians´ specializations. Based on the findings of the research the thesis aims at creating suggestions of changes in legislation concerning the relationship between a physician and a pharmaceutical company and the establishment of new rules. The introductory theoretical part describes the role of a physician and pharmaceutical companies in the current health care system. In the practical part the method of qualitative research, characteristics of the research database and results of standardized interviews using direct quotations are presented. Discussion is focused on comparing the research results with the views of media articles and the own opinion of the thesis writer. In the conclusive part of the thesis existing rules are described and the writer recommends some measures which may lead to changes in public attitudes. Another issue, which goes beyond this thesis and could become a topic for further research, is also outlined. Based on the collected data, in the closing part of the work a hypothesis for a potential quantitative research is stated. The contribution of the thesis is based on the possibility of clarifying complicated relations between physicians and pharmaceutical manufacturers both for professional and general public.
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Interest groups in the healthcare system
Šedivý, Roman ; Maaytová, Alena (advisor) ; Láchová, Lenka (referee)
The bachelor thesis is based on the theory of interest groups and deals with those in the healthcare system. Among them are doctors, patients, insurance companies and pharmaceutical companies. The goal of this thesis is to describe the behavior and the interests of the chosen interest groups, to point out how they enforce their impact and how they are formed. Furthermore, the thesis briefly examines losses of the Czech healthcare system evoked by the activities of the interest groups, non-transparency and inefficient setting of the system. The evaluation of the measures, which should excise these losses, and the proposal of new measures are both part of the text.
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Strategic analysis
Němejc, Karel ; Krause, Josef (advisor) ; Zámečník, Petr (referee)
This bachelors thesis deals with strategic analysis and its methods. The first part represents a theoretical description of methods used in strategic analysis, including terms definitions, meaning and significance of strategic analysis and strategy in general. Second part represents practical application of these methods on a small medical company. It even includes certain adjustments of basic methods so that they are better applicable on company of this specific business sector. The conclusion then evaluates the results of different methods and there are also formulated certain recommendation based on results of the strategic analysis
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Analysis of private and public health care expenditures in the Czech republic
Kozubíková, Pavlína ; Maaytová, Alena (advisor) ; Klazar, Stanislav (referee)
The bachelor thesis deals with health service financing from the point of view of public and private health care expenditures. In the first part of the thesis properties of health service and possibilities of funding are described in detail. Following parts are dedicated to the situation in the Czech Republic -- what forms private and public expenditures, what is the proportion and the trend of the health care expenditures and last but not least the comparison with OECD countries is presented. In the last part of the thesis the analysis of relation between health care expenditures and incomes is outlined.
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