National Repository of Grey Literature 1,690 records found  previous11 - 20nextend  jump to record: Search took 0.02 seconds. 
Architecture in Landscape – Winery
Koťová, Marie ; Menšíková, Naděžda (referee) ; Urbášková, Hana (advisor)
The solved territory is situated in the picturesque part of the South Moravian Region in the village of Strachotín. The local environment invites you to create a pleasant holiday space. That's why I designed a winery object with a holiday accommodation in the vineyard and a water museum with a spiritual space inside the water reservoir. The built-up area is designed on two axis lines. The first axis is the connecting line of the historic wine village of Pouzdřany, with the highest peak of the Pavlovské vrchy. There is a vineyard object on this axis. The second axis comes from the neighboring wine village of Popice and heads to the Nove Mlýny water reservoir in the center and to the church of St. Linharta, which protrudes from the water as a remnant of the flooded village of Mušov. That is why a water museum and a spiritual place to think are on the axis. At the intersection of these two axes there is a lookout tower and a main parking area for visitors.
Entrepreneurial Project - Expansion of the Hostel u Minoritů
Bertelová, Sandra ; Novák, Zdeněk (referee) ; Rompotl, Jaroslav (advisor)
The aim of the thesis is to compile a business plan for extending the accommodation space in the enterprise called “Hostel u Minoritů”, focused on providing short-term accommodating service. The premises of the establishment are currently located in the second floor of the private house at the Minoritská Street 10. The extending involves the whole third floor of the same building. Based on theoretical knowledge and acquired facts, the thesis suggests the form of the execution of the changes and the economical evaluation.
Marketing Strategy for the Selected Company
Rehuš, Martin ; Bordera, MBA Víctor (referee) ; Chlebovský, Vít (advisor)
Má diplomová práce se zabývá marketingovou strategií hotelu Medplaya Hotel Bali, což je tříhvězdičkový hotel, který se nachází v těsné blízkosti města Málaga ve Španělsku. Je tvořen třemi připojenými budovami, které tvoří moderní rekreační komplex. Teoretická část definuje pojmy související s marketingovou strategií, které pak slouží ke zpracování analytické části. Na základě výsledků výzkumu dotazníků a základních analýz vnitřních a vnějších faktorů budou navržena doporučení pro rozvoj a zlepšení služeb Medplaya Hotel Bali.
ResPublica/Civitas Socialis - Strachotín
Horňasová, Tereza ; Nový, Alois (referee) ; Nový, Vítězslav (advisor)
The theme of the diploma thesis is based on conclusions of the pre-diploma thesis which tried to find lost potential of the village Strachotín and outline its possible development. Strachotín is located in a major wine region. Therefore, the potential of the municipality is mainly in wine, tradition and tourism. The stragedy builds on these potentials and creates two main themes. I live, I discover. The living factor represents inhabitants of Strachotín and the possibility of housing, work and recreation. The discovering factor represents traditions and tourism. The key theme becomes a village square. This is primarily a place for local residents, but also a place for the municipality to represent and support tourism. The village square is the most important part of the village, but the current state of affairs is not the case. Village square lost its identity thanks to inappropriate placement of objects and their functional use. The design tries to clean the village square from objects that are not functionally and aesthetically suitable. Objects that remain in the proposal are a municipal house and former school. They have a historical position here. The proposal adds a new object that combines and complements functions that have been missing or lost in the village in the original solution. The newly created public space creates not only a place for the inhabitants of Strachotín, but also a new tourist destination.
Suggestion of Communication Mix of Travel Agency
Konečná, Eva ; Smějsíková, Beata (referee) ; Mráček, Pavel (advisor)
The bachelor thesis is focused on marketing problems in tourism. The thesis solves communication mix of travel agency and offered services. The result is sugesstion of communication mix improvement, which leads to acquisition of customers and competitiveness.
Development of Tourism in Třebíč and its Impact on Business at this Area
Žamberská, Šárka ; Milichovský, František (referee) ; Mráček, Pavel (advisor)
This bachelor´s thesis „Development of Tourism in Třebíč and its Impact on Business at this Area.“ is engage to judge conditions for development of tourism in town Třebíč. The analytics part included current state of tourism in Třebíč, possibilities of financing and description of the most attractive places in town. The thesis is divided to three major parts. In theoretical part is defined basic theoretical knowledge of marketing in tourism. The results of this thesis are particular designs of tourism development in town Třebíč.
THE ARCHEOLOGICAL MUSEUM - REBUILDING OF ST.HYPPOLITS AREAL IN ZNOJMO
Mitáš, Petr ; Plášil, Jiří (referee) ; Boháč, Ivo (advisor)
Development of standard architectural study complex archaeological foundation into a multifunctional center, serving not only the presentation of archaeological finds, but also the needs of tourism, education and research activities. The challenge is based on analytical planning, construction, technical and other documents and links, to draft the development of economic premises of the monastery complex of St. Hyppolita. The proposed development should be based on the location areas and create a base for sustainable development of the area.
Historical Houses Jihlava
Pešková, Jitka ; Navrkal, Martin (referee) ; Havliš, Karel (advisor)
The subject of interest of this thesis is the analysis and solution of the site around the Gate of the Mother of God in Jihlava. The aim is to evaluate the current state of the area with the inclusion of houses owned by the city, which are part of the urban conservation area. The thesis also addresses the issues of tourism in the city, transport infrastructure and parking, property relations and the connection between the city centre and the suburbs. The design part deals with the evaluation of the current condition of three historic houses owned by the city, their reconstruction and new use. It also addresses the new construction of a parking structure on the site of the former bastion and the connection between the historic centre and the suburbs. The proposal was prepared on the basis of the requirements of the Jihlava City Council and is governed by the limits of the conservation area.
Project of Tourism Development in Microregion Hovoransko and its Impact on Business
Bednarovičová, Andrea ; Grmolec, Josef (referee) ; Mráček, Pavel (advisor)
The bachelor’s thesis deals with theme of marketing in tourism. The thesis is divided to three main parts; theoretical, analytical and design. In theoretical part are defined basic theoretical knowledge of tourism and marketing. Analytical part is primary dealt with Microregion Hovoransko, then grants and tourism in the South Moravia Region. The result of this thesis are particular designs of tourism development in Microregion Hovoransko.
Project of Tourism Development and its Impact on Business in Hostýnsko-vsetínská hornatina
Bláhová, Adéla ; Špiler, David (referee) ; Mráček, Pavel (advisor)
The topic of this bachelor thesis is marketing of tourism in Hostýnsko-vsetínská hornatina. Main goal is to assess conditions for tourism development of this area. The first part is theoretical and basic knowledge of marketing and tourism are described here. The analytical part describes selected area and defines current state of local situation. Based on these knowledge are set out proposals and objectives that lead to development and improvement in Hostýnsko-vsetínská hornatina.

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