|
|
Proposal for Business Model of New Company
Štěpánek, Pavel ; Chlebovský, Vít (referee) ; Zich, Robert (advisor)
The diploma thesis focuses on the issue of a proposal for the development of the business model of the start-up company with the aim to create an online literary service. In the diploma thesis, theoretical starting points of necessary areas for the successful elaboration of the theme will be defined. In the analytical part, attention will be paid to the individual areas of the business model and related areas including delimitation and verification of the idea of the service. Based on the carried out analyses and research, the proposal part will elaborate the proposal for the development of the business model of the start-up company including an evaluation of strengths and weaknesses of the proposal for the development of the model and recommended steps for the subsequent elaboration.
|
|
|
Establishing of the Small Company
Rous, Filip ; Veselý, Josef (referee) ; Koráb, Vojtěch (advisor)
The purpose of this thesis is to create a draft business plan for a small business. The first part deals with theoretical knowledge of business, entrepreneurship and viticulture. The second part deals with the analysis of the current state of the business sector and the third final part contains a draft business plan for the establishment of a wine shop.
|
|
|
Company´s Business Development Plan on the Markets of Automation and Technical Diagnostic
Červeň, Jakub ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
This master thesis deals with the business development activities of the company 4dot Mechatronic Systems, s.r.o. which operates on the market of industrial automation and technical diagnostic. The internal and external environment is analyzed based on the knowledge from the theoretical section of the thesis to determine the current company's situation and analyze the environment which directly influences the company. Lastly, suggestions and recommendations for the business development of the company are proposed.
|
|
|
Data journalism aimed by Datablog IHNED.cz
Hrbková, Nikola ; Láb, Filip (advisor) ; Kasík, Pavel (referee)
Now when information is abundant, practice of Data Journalism is quickly becoming a core technique of the 21st century newsrooms. The diploma thesis "Data Journalism aimed by Datablog IHNED.cz" is focused on introducing Data Journalism as a genre responding to the changes in the society and the technology development. The theoretical part concerns with the history of the subject, the workflow of Data Journalism in the newsrooms and the limitations; such as inappropriate business models, difficult process of collecting data or the lack of training. The main goal of the research is to map the work of the Czech data team in the IHNED.cz and compare the results with the work of teams in Australia. The research methods are combination of quantitative and qualitative analyses. The main source of information are interviews conducted with data journalists from the Czech Republic and Australia. On top of that the research gives deeper understanding of how the integration of data journalists in the newsrooms affect the way journalism can support the existence of media organizations and contribute to the public good. The last part offers predictions of the future of Data Journalism.
|
|
|
The book market development with an emphasis on the internet development including the concept of an e-book (relationship of a publisher - book distributor - bookseller)
Váňová, Miloslava ; Papík, Richard (advisor) ; Sklenák, Vilém (referee) ; Jansová, Linda (referee)
The thesis is dedicated to the changes of the book market between its entities, libraries and final consumer of information (readers, library users) after the arrival of the internet. Development of the internet has brought searching of the new business models and opportunities for cooperation. Electronic publishing that, along with the internet availability, commenced to raise is the starting factor for the development of electronic books. The thesis outlines the roles of individual entities of the book market, i.e. publisher and seller (distributor, book-seller and digital platform) and libraries during the production, sale and accessing books with the focus on electronic books. After description of used terminology, especially different approaches to the definition of "an e-book", the next chapter presents hardware devices and software programs that enable reading e-books. The third chapter introduces the role of a publisher in the process of publishing printed and electronic e-books. The aim of the chapter is to highlight different strategies of processing the printed and electronic text, incl. possibilities of self-publishing which gives new possibilities to the author's hands. The fourth chapter describes distribution and sale of printed and mainly electronic books and also defines the new...
|
|
|
Business models’ dynamics through implementation of circular economy strategies
Krmela, Aleš ; Kožená, Marcela (referee) ; Váchal, Jan (referee) ; Živělová, Iva (referee) ; Šimberová, Iveta (advisor)
The presented dissertation examines the dynamics of changes in business logic and business models’ architecture associated with the implementation of sustainability related activities, specifically circular economy strategies, with a focus on reducing the amount of unused waste. Business models, being abstract concepts of the business logic, are made up of dynamically changing elements of value proposition, creation, delivery, capture and communication of value created. Businesses are motivated by pressures in society, as well as in their immediate ecosystem, to actively implement circular economy principles and strategies into their business models. The dissertation conceptually captures the issue of business models’ dynamics – what are business models’ dynamics, how are they defined, what possible forms do they take. It explicitly extends the concept of business model for circular economy with a key element value communication. In the application part it analyses, drawing mainly on case studies and quantitative analyses, the evolution of business models’ adaptation related to the implementation of circular economy strategies by companies operating in manufacturing industries, and impact of the strategies on business models. It studies the adaptation of the business models from the temporal and the content point of view. It studies the dynamics of the relations among the elements of business models. The theoretical framework of the dissertation is the Attention Based View Theory, as well as the Legitimacy Theory. The key output of the dissertation is the proposal of a methodology for determining business models’ dynamics through the implementation of selected circular economy strategies. It proposes a business model dynamics index IOMDRi. The methodology allows to quantitatively determine the business models elements’ structure, to quantitatively determine the implemented circular economy strategies, as well as to compare the impact of selected circular economy strategies on the business model and its elements – on a company level, among the companies in a particular industry, and among the industries. A mixed qualitative-quantitative research strategy is applied, using mainly case studies and observations carried out in a selected European manufacturing sector of decorative and information systems (DIS), quantitative content analyses and questionnaire-based surveys.
|
|
|
Development of Business Activities for the Production Company
Michnová, Zuzana ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
The diploma thesis is focused on the development of business activities of the company AFEED, a. s., which deals with the production of feed for farm animals. First, the theoretical basis is developed, which serves as a basis for the analysis of the internal and external environment. The results of the analysis are summarized in the SWOT analysis. Based on the results, a proposal for the development of business activities is prepared.
|
|
|
The Model of the Cost Function of the Factory
Valúšek, Lucián ; Oulehla, Jiří (referee) ; Luňáček, Jiří (advisor)
The bachelor thesis deals with the cost analysis and cost function analysis, which are then used to elaborate cost function for the company Falko s.r.o. The process includes classification analysis and correlation and regression analysis. As a result, possible solutions are suggested to the company. My recommendations could lead to improvement of their financial situation.
|
|
|
Proposal for the Development of Competitiveness of Small Company
Kudera, Josef ; Chlebovský, Vít (referee) ; Zich, Robert (advisor)
Tato práce navrhuje konkurenční strategii včetně strategie rozvoje konkurenčních výhod pro novou servisní firmu na českém trhu. Návrh je založen na aktuální situaci na trhu a potřebách zákazníků s ohledem na možnosti nové firmy. Pro vybranou strategii byl vytvořen Business Model Canvas a Value Proposition Canvas. Výsledek práce by mohl posloužit jako podklad pro tvorbu strategie firmy plánující vstoupit na tento trh.
|
|
|
The Model of the Cost Function of the Factory
Valúšek, Lucián ; Oulehla, Jiří (referee) ; Luňáček, Jiří (advisor)
The bachelor thesis deals with the cost analysis and cost function analysis, which are then used to elaborate cost function for the company Falko s.r.o. The process includes classification analysis and correlation and regression analysis. As a result, possible solutions are suggested to the company. My recommendations could lead to improvement of their financial situation.
|
guest ::
