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Proposal of System of Employees Evaluation in Company GEOtest, a.s.
Wohlgemuthová, Julie ; Mikulášek, Miroslav (referee) ; Zich, Robert (advisor)
This Master’s thesis deals with the process of employee evaluation in the company GEOtest, a.s. In the first part of the thesis are defined all the necessary theoretical findings needed to formulate proposals for the society. Practical part includes particular information about the company GEOtest, a.s. and the analysis of the current state of evaluation. Furthermore, the new concept of the system of evaluation in accordance with the corporate needs is presented, including the link up of the system and recommendation for its implementation.
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Development of Human Resources in the Company
Hlaváč, Michal ; Lády, Jiří (referee) ; Zich, Robert (advisor)
The graduation theses focus on the problems of development, emphasising the part of education of the employees in the company UNISTAV Inc. At present, the management of development of human resources is becoming one of the most important activities of personal work. In the practical part, an analysis of individual stages of the educational system in the company UNISTAV Inc. Attention will be paid to the identification of individual needs, to making the working output more effective, to increasing the competitiveness of the company. On the basis of the results of the analysis, the suggestions aiming towards the changes in the educational system in the point stock company UNISTAV has been made.
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Adaptation of Company Strategy and Change of Business Activities
Válek, Lubor ; Dvořák, Luboš (referee) ; Dvořák, Luboš (referee) ; Zich, Robert (advisor)
Diploma thesis named „Adaptation of a corporate strategy and transformation of commercial activities” is focused on a manufacturing company – printing house. The thesis discusses theoretically as well as practically corporate strategies with an accent on formulation of a business strategy. The theoretical part focuses on a general description of procedures and methods used to create a corporate strategy. The practical part focuses on a company called PRINTING HOUSE (in order to protect business data of the company, it is not specified further and is called the PRINTING HOUSE in the practical part of the thesis), where business and strategic analyses were performed. The outcome of assessments and analyses outline potential investment projects, transformations and also presents a feasibility of acquisition of new business opportunities.
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Proposal of Marketing Strategy of Firm Plastika a.s.
Helíšková, Šárka ; Vrzalová, Monika (referee) ; Vrzalová, Monika (referee) ; Zich, Robert (advisor)
The topic of this thesis is to increase the competitive position of the firm Plastika a.s. with the help of creation a new marketing strategy for the next period of time. The analysis of the present marketing strategy is the base for it. The first part of this work is based on the theory. The second part introduces the company Plastika a.s.. There is carried out the analysis of the current situation which focuses on its present marketing strategy. The third suggestion part formulates the suggestion of the new marketing strategy for the next period of time which will lead to the improvement of the competitive position of the firm Plastika on the market.
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