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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Consumption habits of young adults in relation to new types of alcoholic beverages.
 Radchenko, Daria ; Barták, Miroslav (advisor) ; Mičíková, Lucia (referee)
BACKGROUND: A new type of hard seltzer beverage containing alcohol has been introduced to the Czech market, focusing on young people as the target group. Alcohol consumption among the present population group is considered to be a widespread phenomenon. Therefore, it is important to study and define consumption habits in relation to new types of alcoholic beverages. OBJECTIVES: The main aim of the research is to analyze the consumption of hard seltzer on the Czech market as well as the effect provided by the advertising of this product on the young population. An integral part of the research is the analysis of a new alcoholic beverage introduction in terms of risky and binge drinking. METHODS: This is a quantitative research that was conducted in March 2022. The data were obtained through an online questionnaire survey. The questionnaire was developed on the basis of Google Forms. Subsequently, the data were transferred to MS Excel and analyzed by means of methods of descriptive and analytical statistics. RESULTS: The online research covered 509 respondents aged from 18 to 26. Out of the total group, only 101 respondents noticed the introduction of a new type of hard seltzer beverage containing alcohol. The largest part of the respondents found out about the new beverage from the Internet (28 %),...
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Managerial competencies
 Radchenko, Daria ; Švec, Václav (advisor) ; Šímová, Markéta (referee)
The theme of this thesis are the competencies of a manager. The work is divided into two parts - theoretical and practical. The theoretical part deals with the concepts of executive and management skills, executive function, managerial skills and managerial activities. It includes individual competencies and competency models manager. In the practical part will be focus on the enterprise "Sammit Motors (Vladivostok)." On its example we will show, how managerial skills work in practice and how the competency model is created. The aim is to build a competency model specific to job positions in an organization. The partial objectives focus on the analysis of the concepts of competencies and managerial competency models.
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