National Repository of Grey Literature 112 records found  beginprevious81 - 90nextend  jump to record: Search took 0.01 seconds. 
Analysis of determinants of demand for counterfeits
Novák, Martin ; Bisová, Sára (advisor) ; Slaný, Martin (referee)
The theoretical part of thesis describes the theory of counterfeits and review of foreign literature. The empirical part analyzes the factors that influence the demand for counterfeits. Data for analysis are obtained by using questionnaires for two cities - Dvůr Králové nad Labem and Prague. Main determinants of demand for counterfeits are experience with counterfeits, satisfaction with them, price of counterfeits and current income. Analysis has shown, that these determinants could be applied to both cities and they are significant in almost all of the models. We can also observe a few other minor determinants that influence the demand for counterfeits.
Political marketing tools and their use in election campaigns in the elections to the Chamber of Deputies in Czech Republic in year 2013
Novák, Martin ; Boučková, Jana (advisor) ; Nováková, Daniela (referee)
This thesis focuses on the use of political marketing during elections to the Chamber of Deputies in Czech Republic in 2013. Aim of the thesis is both to analyze political campaigns and their impact on voters, but also what kind of influence they had on the final outcome of the election. The work is divided into a theoretical part, which describes the evolution of political marketing both in the world and in the Czech Republic. Furthermore, the analytical part, which is currently focused on the analysis of political campaigns before the elections. And lastly, the thesis contains practical part, which focuses on research of current situation and the political perception of voters and their current electoral preference.
Využití přípravku Agrisorb při pěstování vybraného druhu zeleniny
Novák, Martin
This diploma thesis is about using of Agrisorb hydroabsorbent for cabbage culture, planted from seeds. In literary part are named natural and synthetic substances with ability desert water and their characteristics. The describtion of cabbage growing technology, cabbage pests and diseases, special substances contents and statictical dates. Experiment was dividend in two parts - cabbage growed in field conditions and cabbage growed under glass. The aim of the field experiment was to determine the effect of Agrisorb when is applied by soaking seeds, which are then seeded directly on the field. The aim of the glass experiment was to determine the differences in germination of model culture in non-stress conditions. Than were evaluated differences of development between treated and not treated seedlings. Germination of treated seeds in field conditions was the best evaluated - with 68,5% germinated seeds. Than, plants from treated seeds had significantly higher amount of ascorbic acid in compare with control plants (396,91 mg asc.ac. / kg, it is 120,2 % in compare with control culture.) The dry weight of cones of Agrisorb treated plants was 8,96% in compare with dry weight of control plants 116,2%. It was measured the plant leaf area as well, and results shows, that plants treated by Agrisorb had 43,33 cm2 in average, it means 123% in compare with control plants.
Camps and waters: Malý Medvědí Tábor as part of a North Bohemian Mesolithic landscape
Svoboda, Jiří ; Novák, J. ; Novák, Martin ; Pokorný, P. ; Sázelová, Sandra
The paper introduces a newly discovered Mesolithic rock shelter Malý medvědí tabor, located in the canyon of the Svitávka River. The excavation revealed intact Mesolithic layers, rich in charcoals and a hearth feature outlined by sandstone blocks. Analyses of the environmental data, fauna, and lithic artefacts are included. In sum, the occupation of the rock shelter was rather episodic, nevertheless the site is of domestic character, as suggested by the richness and character of artefacts. The surrounding vegetation can be reconstructed as a sparse pine forests with common spread of hazel, oak and early successional vegetation with aspen and birch. Given a presence of a nearby peat-bog at Velenice, this new site serves as an important reference point for prehistoric human presence in the Svitavka river valley.
Dolní Věstonice II: a complex of sites with different chrono-cultural occupations. Preliminary results of the study of lithic assemblages
Polanská, M. ; Novák, Martin
The scope of our study is directed to evaluation of each lithic assemblage from Dolní Věstonice II site and to characterize the technical systems of their production in order to understand the fine chrono-cultural seriation. The complex of sites at Dolní Věstonice II, dated to 30-23 ky uncal BP, includes the assemblages represented by clearly defined samples and another assemblages where the cultural attribution is still questionable. If some occupations certainly belong to the Pavlovian, others may be attributed as Gravettian, or even Upper Gravettian. Changes are visible in the procurement of raw material, and in technical systems of production and typological features.
Early Gravettian occupations at Dolní Věstonice – Pavlov. Comments on the Gravettian origin
Svoboda, Jiří ; Novák, Martin ; Sázelová, S.
The paper presents the new excavation records from the Gravettian settlement area Dolní Věstonice – Pavlov, concerning the earliest Gravettian occupation from the two findspots at Dolní Věstonice II (Brickyard, site IIa) and Pavlov I (Southwest), dated 35-30 ky cal BP. As regards the uncovered industries from there, the first general characteristics are as follows: these are simple blade and bladelet industries, rarely retouched, with simple burins (mostly on breakage), and chisels as the most common tool types, baked clay pellets also occur in this context. In South Moravia, these industries clearly intervene as a new element in the preceding EUP/Aurignacian background. Their further development into the Evolved Pavlovian stage (after 30 ky cal BP) can be assumed and will be further investigated.
Detecting the children zone at the abandoned Nenets campsites: An ethnoarchaeological example from the Polar Ural Mts., Russia
Sázelová, Sandra ; Svoboda, Jiří ; Novák, Martin
The paper presents an ethnoarcheological approach to questions arising from archaeological studies of Upper Paleolithic settlements in Europe concerning the role of children and their activities in site formation processes. Within surveyed micro-region at Yangana Pe, they were recorded and documented several Nenets abandoned campsites with traces of childreln's play. During the play, Nenets children create specific patterns, usually detectable within the domestic and activity zones of abandoned campsites. In order to interpret them in context, supplementary ethnoarcheological evidence should be incorporated and evaluated.
Trh slevových portálů v České republice
Novák, Martin
This thesis deals with the market of daily deal sites in the Czech Republic. At first, the principle of e-commerce is described, and then thesis focuses on the origin, development and current market situation of daily deal sites. The work includes survey evaluation, which is used for identification of typical customer of the daily deal site, and for proposing advices towards daily deal sites to increase the customer satisfaction.
Lidský kapitál: konec kapitalismu či znalostní ekonomika?
Novák, Martin
Novák, M., Human capital: the end of capitalism or the knowledge economy? Bachelor thesis. Brno, 2013. The bachelor thesis concerns with the confrontation of Schumpeter's vision of self-destructive capitalism with the current development of so-called knowledge economy. The main idea of the thesis is due to the definition of human capital and knowledge-based economy, which is built on it, confront thesis of the end of capitalism by Joseph A. Schumpeter. This thesis shows opportunities and threats of capitalism and describes advantages and disadvantages of a human capital. In the conclusion brings the arguments in favour of the knowledge economy.
Innovation of marketing mix of a chosen company
NOVÁK, Martin
The main goal of bachelor piece was to describe actual marketing mix in the chosen company and after then propose suitable innovation of marketing mix.

National Repository of Grey Literature : 112 records found   beginprevious81 - 90nextend  jump to record:
See also: similar author names
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