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Protection of Right to Fair Trial in Relation to Preliminary Ruling Proceedings
Němečková, Petra ; Tomášek, Michal (advisor) ; Král, Richard (referee) ; Smolek, Martin (referee)
v anglickém jazyce - English abstract Protection of Right to Fair Trial in Relation to Preliminary Ruling Proceedings Right to fair trial is one of fundamental human rights, which enables individuals to effectively invoke their rights and freedoms before a lawful, impartial and independent court. In Europe, the protection of this right is guaranteed at a multi-layer level, whose layers interact: first layer is formed by constitutional orders of individual States, second layer by institutions of European Union, in particular the Court of Justice of the European Union, and a third one, that of the European Court for Human Rights. In the European Union, the Treaties have introduced the mechanism of preliminary ruling with the aim of preserving unity within the Union and of ensuring coherent interpretation and application of European law by the courts of the Member States. Preliminary ruling proceedings ensure effective cooperation between national courts and the Court of Justice of the European Union. Art. 267 TFEU provides for an obligation to request a preliminary ruling for national courts of last instance (if none of the CILFIT case law conditions is met). Breach of this obligation may entail violation of right to fair trial at all three layers of human rights protection in Europe. Each European...
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The Use of Media to Create a Media Image of Jaromír Nohavica
Němečková, Petra ; Köppl, Daniel (advisor) ; Štechová, Markéta (referee)
The intention of this work is to approach the practice used in the creation of the media image of the singer-songwriter Jaromir Nohavica. The first chapter defines the conception of public relations, personal marketing, the phenomena of image and reputation. The second chapter focuses on Jaromir Nohavica's career from the beginning until the year 2010. The third chapter is devoted to an analysis of statements and actions of Jaromir Nohavica in relation to the creation of the media image, media communication and personal marketing. Music record sale statistics published by the International Federation of Phonographic Industry, results of the Academy of Popular Music Awards (Akademie populární hubdy), Český slavík and Žebřík are used as examples of the impact of his self-promotional activities. The aim was to map the processes of communication and marketing activities of Jaromír Nohavica and their impact in practice. This thesis should serve as a guide for those interested in personal marketing and public relations, the creation of media image and their effectiveness.
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The block of flats
Němečková, Petra ; Janíček, Vít (referee) ; Beneš, Petr (advisor)
This bachelor thesis deals with the drafting of project documentation of apartment building. The block of flats is situated on flat land. The building has three floors. There are a total of 5 units. Total capacity is 12 people. The structural systém is designed from the systém Porotherm. Roofing flat roof with attic. In terms of fire safety of buildings designed as a one fire zone.
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Moravian folk songs collected by František Sušil and contemporary pop music
NĚMEČKOVÁ, Petra
Folk or national song is an important part of history of each country and language as well. Its writing and recording is useful in way of keeping these songs in mind. Because these national parts of tradition should not be forgotten. In comparison to today modern society with the society living during ages when folk songs were forming we can see the difference in their social role and its uniqueness. After introduction its dating and context of collectors of Sušil´s time there will be mentioned musicians who were inspired by his collections. These are mentioned composers from the nineteenth until the twentieth century and their classical music. After that the main focus of the work will be oriented on contemporary music performers and their opinion on their creative approach, promotion and effect of propagation of their genre with folk roots.
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Business Intelligence reporting tools and possibilities
Němečková, Petra ; Matuštík, Ondřej (advisor) ; Vacek, Martin (referee)
This bachelor thesis focuses on the area of Business Intelligence. The aim is to show the basic BI, analysis of new trends in this area and comparison of selected reporting tools according to established criteria. In bachelor thesis was achieved the stated objectives becoming familiar with the concept of BI, its basic principles and general architecture. The bachelor thesis analyzes the main trends in this area. The practical part contains a comparison of selected reporting tools and criteria for this comparison. This work give readers generally knowledge in BI, can also serve as a basis for the selection of reporting tools.
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Dog in advertising and marketing
Němečková, Petra ; Khabirova, Maja (advisor) ; Vondra, Zdeněk (referee)
This bachelor thesis deals with dog in advertising and marketing. There are explained the main points across disciplines in the first theoretical part, such as marketing, advertising, psychology or the dog impact on humans. The practical part contains three advertisements with dog in them followed by marketing communication analysis of profit and non-profit organizations. Then there is a real marketing campaign, which I did for a non-profit organization -- shelter in Krásný Les near Frýdlant.
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Postavení vodohospodářské společnosti v okrese Břeclav
Němečková, Petra
Drinking water supply is exclusively secured by the companies in monopoly position. Many of us mistakenly believe that the supply of drinking water and the collection of waste water is secured by only one water management company. There can be one or more water management companies in every district. In the district of Břeclav there is one water management company which secures drinking water supply in three areas: Břeclav, Hustopeče and Mikulov. Water management companies represent a territorial monopoly. Because of this they are subjects of control of the price determining authorities. In the case of water management company it is competent financial authority. This diploma thesis demonstrates that there is a decrease in water consumption while there is simultaneously an increase in the price of the consumed water, so that the water management company can generate sufficient profit to cover the operating costs and investment activities.
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