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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Marketing communication of Hypo building savings bank 2007/2008
 Kratochvíl, Viktor ; Halada, Jan (advisor) ; Hejlová, Denisa (referee)
Diploma thesis " Marketing communication of HYPO building savings bank 2007/2008 " deals with the activities of marketing communication of HYPO building savings bank between March 2007 and March 2008. The purpose of this thesis is to describe individual activities of marketing communication of this subject and to analyze goals of its marketing communication. The thesis evaluates the impact of the communication strategy on the public's perception of the subject.
Detailed record
Marketing communication of Hypo building savings bank 2007/2008
 Kratochvíl, Viktor ; Halada, Jan (advisor) ; Hejlová, Denisa (referee)
Diploma thesis " Marketing communication of HYPO building savings bank 2007/2008 " deals with the activities of marketing communication of HYPO building savings bank between March 2007 and March 2008. The purpose of this thesis is to describe individual activities of marketing communication of this subject and to analyze goals of its marketing communication. The thesis evaluates the impact of the communication strategy on the public's perception of the subject.
Detailed record

See also: similar author names
2 Kratochvíl, Vladimír
2 Kratochvíl, Vojtěch
10 Kratochvíl, Václav
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