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National Repository of Grey Literature

76 records found  67 - 76  jump to record:

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	Marketing Mix Tools in a Chosen Company with a View to Distribution Krejčová, Pavla ; Kozlová, Taťána (advisor) ; Vobůrková, Eva (referee) The target of my bachelor's work is characteristic of company Online Business System, v. o. s. and its supplying company Herbalife. Than I analyze marketing mix tools, review working of these tools in practice, discover deficiencies and suggest possible improvement for the future period. Detailed record
	Analysis of Marketing Mix Tools in "Rašelina, a.s." Kolářová, Pavlína ; Kozlová, Taťána (advisor) ; Klimeš, Josef (referee) The main goal of this research paper is to define the main characteristics of the company and analyze the current status of each element of their marketing mix. After that I will evaluate the effective use of these elements and make recommendations for improvements. Detailed record
	Analysis of Marketing Mix Tools in RAMA Bohemia, a.s. Kasperová, Andrea ; Kozlová, Taťána (advisor) ; Lusk, Matúš (referee) The objective of this bachelor thesis is to characterise the essence of the notion of marketing mix with the help of known techniques. In the practical part of the work the author will focus on the particular company, RAMA BOHEMIA, a. s., to analyse applications of the individual instruments of the marketing mix in the company, to assess their functioning and to propose potential measures in the case of a found drawback. Detailed record
	Financial Analysis of a Firm Ferona, a.s. Stráská, Alena ; Kozlová, Taťána (advisor) ; Hebnarová, Ivana (referee) The aim of this bachelor theses is to characterize chosen company. To make financial analyse through the use of absolute and ratio indicators. To sum up financial health of this company during years 2006 - 2008 on the basis of ascertained data and refer to eventually disclosed deficiencies. Detailed record
	Analysis of Marketing Mix Tools in a Chosen Company Lichnovská, Jana ; Kozlová, Taťána (advisor) ; Bejdová, Jana (referee) The aim of this bachelor thesis is to identify and describe Marketing mix tools in a chosen company. On the basis of the information and identified weaknesses to suggest possible measures to help to increase its competitiveness. Detailed record
	Marketing Strategy during the Rebranding Procedure Trůblová, Alžběta ; Kozlová, Taťána (advisor) ; Matyášová, Šárka (referee) is not available ... Detailed record
	Analysis of Marketing Mix Elements (product, price) Heralová, Jana ; Kozlová, Taťána (advisor) ; Novotný, Bohumil (referee) The aim of this work is to evaluate Marketing Tools in the company Medin inc., Nové Město na Moravě. Most attention is paid to a product and its price, their present state of affairs and the development to the future. Detailed record
	Zavádění nového výrobku firmy DK Open, s.r.o. na trh Bidlová, Karolína ; Kozlová, Taťána (advisor) ; Nováček, Jan (referee) Teoreticko-metodologická část je věnována problematice marketingového mixu, novému výrobku, SWOT analýze, analýze konkurence, segmentaci trhu a popisu kroků procesu zavádění nového výrobku na trh. V praktické části je představena společnost DK OPEN, spol. s r. o., dále jsou aplikovány analýzy z teoretické části na zmiňovanou společnost. Na základě analýz je doporučeno firmě zavést konkrétní výrobek. V závěru je navrhnut marketingový mix tohoto nového výrobku. Detailed record
	Evaluation of personnel activities in chosen company Homolková, Daniela ; Kozlová, Taťána (advisor) ; Kantová, Eva (referee) Human resourses are more and more frequently regarded as the most precious company treasure. Any organisation is not able to achieve its goals without capable and educated employees. Recruitments have to be doing with all due carefulness in order to reckruite the best possible employee. Acquisition of new people has to be well planned and done because capable employees are one of the most important competitive advantages. Detailed record
	Návrh analýzy pracovních míst ve firmě TDS, s. r. o. Janečková, Petra ; Kozlová, Taťána (advisor) Předmětem práce je popis a specifikace pracovních míst, způsob jejích provedení a propojení výsledků s navržením organizační struktury. Jsou zmíněny metody používané k analýze a také, jaký je její vliv na zvyšování efektivity podniku. Jsou popsány organizační struktury a v praktické části jsou tyto poznatky aplikovány na firmu TDS, s. r. o. Analýza je provedena na tzv. realizační tým a je navržena organizační struktura pro podnik. Detailed record

National Repository of Grey Literature : 76 records found   67 - 76  jump to record:

See also: similar author names
6	Kozlová, Tereza
2	Kozlová, Táňa

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