National Repository of Grey Literature 5 records found  Search took 0.00 seconds. 
Proposal for Marketing Communications Changes of the Selected Company
Trčková, Kateřina ; Filipová, Marie (referee) ; Mráček, Pavel (advisor)
The master’s thesis deals with the analysis of marketing communication of the community interest society Elim Letovice. It is focused primarily on the analysis of environment and individual components of the communication mix of Elim Letovice. The thesis includes a questionnaire survey, which was aimed at disclosing weaknesses of the society Elim Letovice. The SWOT analysis was elaborated on the grounds of the analysis of the environment and obtained information. In the next part of this thesis, there are submitted propositions and recommendations in the area of marketing communication.
Effect of environmental factors on the rate of cellulose decomposition in selected wetlands
FILIPOVÁ, Marie
This thesis is a part of the project No. P504/11/1151 of The Grant Agency of the Czech Republic, entitled The role of plants in the greenhouse gas budget of a sedge fen. In this thesis, the decomposition rate of a standard material (cellulose) is assessed for three types of wetlands, which differ in water regime. The study took place at two localitites of marginal wetlands with standing water (Mokré louky near Třeboň, Záblatské louky), two floodplain localities (Brouskův mlýn and Hamerské louky) and two peatbog localities (intact and mined parts of Červené blato, respectively). The intensity of decomposition processes was compared among the sites using the method of cellulose bags. The bags were made from nylon nets, each was divided into five pockets and a cellulose strip was inserted in each pocket. A filter paper was used as the cellulose. These bags were placed vertically into the soil profile so that the upper sample was lying on the surface and the lowest was at the depth of 25 cm below the surface. At each locality four places were randomly selected and four replicate bags with cellulose were placed on each of them. In total 96 bags were put in place, which makes 480 cellulose samples. Two experiments, differing in length of exposition, were carried out in 2013. The samples were taken from the field sites after three and five weeks of exposure (experiment No. 1 and 2, respectively). In both experiments, the decrease in ash-free dry matter was the highest at Hamerské louky. The lowest decrease in ash-free dry matter was in the mined part of Červené blato peatbog. In the second experiment the decrease of the ashless dry matter was more noticable, which was caused by the prolonged exposure. The lowest decrease of ash-free dry matter was found in depths of 0 - 10 cm below the soil surface at all the sites.
Cellulose decomposition in selected wetlands
FILIPOVÁ, Marie
This work deals with the decomposition of cellulose in wetland. The speed decomposition has been studied in several areas. Mokré Louky u Třeboně, Záblatské louky, Červené blato mined and not mined. The intensity of degradation processes were determined using the litter-bags. The experiment was done for two years and each year was used another method. Bags with cellulose were placed in the soil and the soil surface. In this work the values were determined in different places and at different times.
Educations concerning problems of gravidity and labour at women with aural handicap in the regions South Bohemia and Passau.
FILIPOVÁ, Marie
A midwife working in the delivery room can get into a situation where communicating with an aurally impaired pregnant woman and effectively educating her becomes essential. Pregnancy and birth represent considerable stress, whether physical or mental, for the organism of every woman. Owing to more complicated communication, aurally handicapped women in particular are subject to increased fear and distress. The theoretical part of the thesis focuses on the question of physiological pregnancy and birth as well as the specification of aural disability and educational process. The differences in care for pregnant and birthing women in the Czech Republic and Germany are mentioned at the end of the theoretical part. Studying aural disability more consistently as well as possible contradictions and consequences of insufficient communication during pregnancy, birth and subsequent care for the newborn between the staff and the aurally impaired woman enables a more professional view, thus contributing to a better level of prevention of the woman?s physical and mental problems. The empirical part of the thesis aims at finding out the skills and knowledge of the ways of communication and education of midwives within their work responsibilities as far as aurally handicapped women are concerned. The research also consists of deeper understanding of the area where the necessary educational process should be aimed from the point of view of aurally impaired women?s needs. Quantitative and qualitative research methods were used to get and process data for the empiric part. The quantitative research survey was carried out through the method of data collection by a questionnaire for midwives working in the delivery room. The qualitative part of the research survey was carried out via framework analysis of the output gained from half-structured interviews conducted with aurally handicapped women. Identifying the communication skills of midwives with aurally impaired women in the obstetrics can result in the optimization of the mutual cooperation between a client and the nursing staff. Upon the learnt facts, the thesis points put potential problems in the area of education of aurally handicapped women. At the same time, suitable communication and education strategies are recommended within the professional powers of a midwife in the area of informing aurally handicapped women about pregnancy and birth.

See also: similar author names
5 FILIPOVÁ, Marcela
4 FILIPOVÁ, Marie
6 FILIPOVÁ, Markéta
5 Filipová, Marcela
6 Filipová, Markéta
4 Filipová, Martina
1 Filipová, Michaela
2 Filipová, Milada
1 Filipová, Miloslava
2 Filipová, Miroslava
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