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Analýza faktorů ovlivňující strategie a očekávání českých začínajících firem
Šála, Miroslav ; Lukeš, Martin (advisor) ; Jaklová, Martina L. (referee)
This thesis goal is to analyze the factors that are influencing the strategies and growth expectations of the Czech start-ups. The analysis is based on the data sample from the Czech GEM 2011 and unique study of the Czech start-ups performed in 2011 as well. Various statistical methods are used to determine which microeconomic factors affect (1) the strategy choice and (2) growth expectations. As for the factors influencing expected growth, the research is concluded by the creation of the regression equations explaining the expected growth in the revenues as well as expected growth in employees. The factors influencing strategy choice are: managers-owners experience, the environment, self-efficacy, gender, and innovativeness. The factors influencing expected growth in revenues are: innovativeness, self-efficacy, competitive strategy, managers-owners experience, social capital, export intention, and business planning. The factors influencing the expected growth in employment are: legal structure of company, export intention, self-efficacy, innovativeness, competitive strategy, business planning. Following variables create the regression equation explaining expected growth in revenues: financial planning, export intention, education, IPR use, and age of entrepreneur. The variables explaining expected growth in employees are: (1) export intention, product newness, and legal structure of the company, (2) product newness, differentiation inclination, and financial projections. Alongside, the Porter's generic strategies framework was proved to fit the data sample while it was showed that a portion of Czech entrepreneurs are "stuck in the middle". By these findings, this thesis provides unique empirical verification of the growth and strategy theory on the sample of the Czech entrepreneurs.
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The Proposal for Model of Managing of the Project Career Days in Non-profit Organization AIESEC
Šála, Miroslav ; Kuncová, Martina (advisor) ; Baránek, Aleš (referee)
The goal of this bachelor thesis is a suggestion on suitable way of managing and leading of the project Career Days, which is yearly run by AIESEC Czech Republic. Firstly, the thesis is dedicated to explanation of basic terms of project management, continues to description of NGO, which is its investor and then comes to description of the current way of managing of the project identifying the main errors in it. The second part of the thesis is aimed at creating of proposal for evasion of the errors. There is an outline for creation of vision in the conceptual part of the project, while the vision is aligned to national strategy of AIESEC -- "Vision of 2012 - and even respects global standards, which are required for each AIESEC product. Within the conceptual part, there is also analysis of risk and SWOT analysis created. MS Project 2007 has been implemented for the description of project and time and financial analysis were made.
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