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Customers satisfaction research
Rodan, Zdeněk ; Trégerová, Jaroslava (referee) ; Němeček, Petr (advisor)
The diploma thesis is focused on customers satisfaction research with provided services. The goal is to find out, evaluate and determine of such steps, which will bring increasing of satisfaction in future. The theoretical part focuses on the explanation of concepts, problems in marketing research and marketing of services. The second part includes questionnaires and data evaluation procedures.
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Technology Transfer Center
Kršková, Nikola ; Klimek, Karel (referee) ; Myslín, Jiří (advisor) ; Čuprová, Danuše (advisor)
This bachelor thesis is focused on a new building of office building in Telc within Technology transfer center. The shape of the land is trapezoidal and it is located in immediate proximity of the 1st class road, Třebíčská street. There are some others buildings of varios function near – college, administrative houses, houses of production, hall of residence. Its top view is rounded, defined by four ring arcs. The building is gaining mass with its height. It is situated on the northeast side of an estate, plot of land No. 5782/1. There is a car park in front of the building. There are a space laboratory for research and development of biological stuff, spaces for administration and management and biogas plant controling centre inside. The dominant space is an entrance hall with a staircase. The staircase is solved in Part D - architectural detail.
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Marketing Study of Banking Services in Czech republic and Great Britain
Jindrová, Marta ; Bonner, Nadia (referee) ; Chalupský, Vladimír (advisor)
This bachelor´s thesis compares banking sector in the Czech Republic and banking sector in the United Kingdom of Great Britain. It deals with analysis of banking services, mostly from marketing point of view, and the aim is, to recommend improvements of banking services for private clients in the Czech Republic. The purpose of the thesis is, to analyse the differences between czech and british banking services for private clients and to create recommendations for banks and their clients to increase the satisfaction of the clients.
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Power - plant
Studený, Jan ; Severa, Zdeněk (referee) ; Mléčka, Jan (advisor)
The "POWER - PLANT" deals with the rehabilitation of the former Central Power Conversion and Dale Schoeller (Nejedly I and III) in the village Libušín Mine. Will be newly designed for building the power plant technology with progressive fluidized bed boiler to biomass steam turbine with an output of 7 MW and absorption (trigeneration) unit producing heat, cooling and electricity, which also will function as a cooler primary circuits. The source of water for the power plant will not only former mining pit Nejedlý I which is currently flooded drinking water at about 12 ° C. This system uses high efficiency embedded fuel (biomass), which is ultimately required less. A greater proportion of electricity generated and part of the heat will be distributed to the public network. In most areas will be proposed publicly accessible greenhouses of steel-aluminum construction filled ETFE foil forming the heat insulating membrane filled with air. The reason is to create conditions for the cultivation of tropical and subtropical plants. Greenhouses will be connected to the absorption unit power (underground meanders through which water will circulate), the ventilation shaft mine and mine water - therefore it will be possible to manage the conditions of the internal environment of the building without the influence of the season and especially without mounting other technological devices. It will provide for cooperation with the absorption unit for cooling the primary circuit - therefore eliminating the need for cooling towers or fans. The project will build a detached departments of the Faculty of Mechanical Engineering in Prague - Institute of progressive technologies and systems for energy and the Faculty of Agronomy and Natural Resources CULS. The reason is to allow students and scientists actively and in practice mainly participate in the operation and especially the development of the issue. The public in the area besides themselves open to the greenhouses indoor and outdoor thermal swimming. Part of the entrance hall is a bistro and foremost lecture hall. The aim is decentralized botanical-energy complex of buildings that produce electricity, heat, cooling, and biomass, and creating recreational, educational and research conditions.
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Communication Mix of the Company
Novotná, Lenka ; MBA, Petr Bilavčík, (referee) ; Kaňovská, Lucie (advisor)
Diploma thesis deals with communication mix of company Zahradní centrum V Aleji. The theoretical part of the thesis defines the basic concepts from marketing, marketing mix and communication mix. The analytical part of the thesis describes the current situation of the company, analysis macro environment and micro environment, marketing research and SWOT analysis. At the end of the thesis are presented suggestions which should lead to improvement of the communication mix.
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Proposal of the Improvement of Customer Satisfaction Standard
Lusková, Michaela ; Filusz, Patrik (referee) ; Šimberová, Iveta (advisor)
This thesis was a research and analysis of the levels of different customer satisfaction standards in the family construction company. The analysis involved conducting internal and external environment assessments of the company. The data collected on customer satisfaction from clients was carried out by using a qualitative questionnaire method. This study provided the host family construction company with recommendations on how to develop the customer satisfaction standards, which in turn will improve their market position.
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WATER+TOWN AQUADOMOS river story
Škapová, Veronika ; Vágnerová, Lenka (referee) ; Poslušná, Iva (advisor)
The architectural proposal is situated by the river Svratka nearby the city center of Brno. The proposed object turns its back to very busy street and opens to the river. It creates a city riverbank which is open to the public. The volume of the object reminds a wave. The object contains three main functions - exposition, information and research. The Exposition is based on the phenomenon of water. The Informations are placed in proposed auditorium, cafe and small gallery. The research is situated in laboratories and public study rooms.
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