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R&D support: the way how to increase enterprises’ competitiveness
Bočková, Nina ; Dohnal, Mirko (referee) ; Duspiva, Pavel (referee) ; Motyčková, Monika (referee) ; Meluzín, Tomáš (advisor)
This dissertation investigates the possibilities of increased use of direct and indirect support for R&D in small and medium-sized companies operating in branches of the manufacturing industry in the Czech Republic and specialising in the production of computers and electronic and optical instrumentation and equipment. The choice of the topic of this work was motivated by personal experience in a field in which companies either have not had enough information to take advantages of subsidies for research and development or have had negative experience relating to applications for direct support for research and development. These facts have presented obstacles to the realisation of research and development in corporate practice. The aim of this dissertation is to propose a methodology for the use of available tools in support for research and development in the Czech Republic and its verification against real data from selected companies. Data from primary and secondary research was used to investigate the selected area of academic knowledge. A questionnaire investigation was performed on the basis of knowledge obtained from detailed research of Czech and foreign literary sources. The respondents were companies in the electronic industry. The dissertation presents the results of empirical research and an assessment of research questions relating to a comparison of a selected sample of companies actively realising research and development with companies engaged merely in production with no innovative processes. On the basis of questionnaire processing and the testing of research questions, a methodology was created for small and medium-sized companies with the use of fuzzy logic facilitating decision-making in the financing of research and development activities with the use of direct and indirect support. Use of the proposed methodology will allow companies to expand sources of financing for the innovation process as an essential part of the competitive battle in the industry in question. The methodology is a significant aid for strategic decision-making in small and medium-sized companies considering the introduction of research, development and innovation. Benefits of this dissertation can be seen not merely on the theoretical and practical level, but also in the area of education.
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Business Plan for Establishing of a Microfirm
Bartoš, Michal ; Hošek, Lukáš (referee) ; Ing.Lukáš Hošek (referee) ; Kocmanová, Alena (advisor)
The subjekt of this Master´s thesisis the formulation of the business plan with aim to establish a concrete microfirm. The theoretical part characterize small and medium enterprises,. its impotence to national ekonomy, requirements and the procedure of processing the business plan for its foudation. In practical partare applied theoretical findings incuding important analysis and calculations supporting defined goal – foundation of manufacturing microfirm.
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The Development of Small Company
Bohátka, Michal ; Tomíška, Filip (referee) ; Koráb, Vojtěch (advisor)
This Master’s thesis deals with the analysis of current situation in a company ARMO Green, its environment and with the analysis of factors with which is company influencing its market surroundings. On the basis of findings, the work includes the proposal of support of future development of this business company.
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The evaluation model of the benefit of modern technologies in relation to corporate sustainability
Dušková, Monika ; Kajanová, Jana (referee) ; Paseková, Marie (referee) ; Váchal, Jan (referee) ; Kocmanová, Alena (advisor)
The thesis is focused at the measurement of the benefit of modern technologies in relation to sustainable development for companies that are implementing the so-called Key Enabling Technologies, into their production processes. The multidisciplinarity of these technologies and their huge impact on societal and environmental challenges of the current society are the reason, why the companies implementing these technologies have to be assessed differently, more comprehensively. It is also proven within the detailed literature review. The aim of the thesis is to develop evaluation model of the benefit of modern technologies in manufacturing companies that reflects the aspects of the sustainable development. For this purpose, the relevant performance indicators have to be developed. The various statistical methods are applied, especially the structural equation modelling, in order to achieve the goal of the thesis. Finally, the pilot testing of the optimized model is realized on the specific company.
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Business Plan for Creating of a New Company
Slouková, Hana ; Svobodová, Andrea (referee) ; Koráb, Vojtěch (advisor)
The purpose of this diploma thesis is to create business plan for establishing an entire new business on gastronomy. Fundamental of this propsal is analysis and determination of conditions for business establishing, whereas the emphasis is placed on market segmentation and targeting the right group of consumers. The outcome is whole process for business opening, including marketing strategy, financial strategy and evaluation of business success assumption.
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Business Plan for Creating of Travel Agency to Columbia
Srníček, Martin ; Šunka, Josef (referee) ; Koráb, Vojtěch (advisor)
Tato diplomová práce pojednává o obchodním plánu a jeho konkrétním návrhu na vytvoření nové společnosti Kolumbus Tour Ltd. Jedná se o cestovní kancelář, která bude nabízet ekologické tour do národních parků v Kolumbii. Návrh obchodního plánu je založen na teoretických základech a dále rozvinut a podpořen důkladnou analýzou trhu a výzkumem, který byl za tímto účelem uskutečněn.
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Mikroekonomické dopady minimální mzdy na vybrané podniky
Lajtkepová, Eva ; Mikulec, Luděk (advisor)
Even though the legal minimum wage is not a new thing (it was first set in 1912 in the state of Massachusetts in the USA), we first come across the stipulation of a minimum wage in an amendment to Act No. 65/1965 Coll. of the Labour Code from 1990. The specific level of minimum wage and the conditions for applying it were then set by government resolution in February 1991. Since then the level of minimum wage has been valorised many times (in January 2006 the valorisation of minimum wage was the thirteenth time the minimum wage had been changed). The submitted dissertation deals with selected impacts of the minimum wage on firms, with special consideration to small and medium-sized enterprises (up to 250 employees). Attention is focused both on the demand side of the labour market (acceptance of legal level of minimum wage by firms), as well as on the supply side (effect of the legal level of minimum wage on willingness and motivation of the unemployed to supply their labour on the labour market). The work is focused on the following fundamental areas: detailed mapping of the effect of the minimum wage on firms and employment in economic theory and in contrast to theories for the results of empirical research, identification of the position of minimum wage in wage distribution in the Czech Republic (secondary research), acceptance of minimum wage by small and medium-sized firms in Southern Moravia County (primary research) and willingness of the unemployed to work for the minimum wage (primary research). An integral part of the work is the setting up of aids for the needs of a firm for enrolment and taking on of new employees - decision trees that provide information to the firm on the external labour market.
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Business Plan of SME in the Gastronomy Branch
Vavrisová, Lenka ; Píšová, Marta (referee) ; Bayerová, Vladimíra (advisor)
he purpose of this diploma thesis is to create business plan for establishing an entire new business on fast food market (gastronomy). The thesis is based on assumption of market gap in this particular market sector.Fundamental of this proposal is analysis and determination of conditions for business establishing. The emphasis is placed on market segmentation and targeting the right group of consumers. The outcome is whole process for business opening, including marketing strategy, financial strategy and evaluation of business success assumption.
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