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Business Plan
Kollár, Filip ; Chalupová, Hana (referee) ; Chovancová, Jitka (advisor)
The content of this bachelor thesis is a theoretical description and a specific elaboration of the business plan for the establishment of the BANH MI bar bageterie, which products and sells stuffed BANH MI baguettes. The theoretical part describes the legal forms of business in the Czech republic and provides a general description of the business plan. In the practical part, besides the specific plan, there is a comparison of the legal forms of business for the purpose of the selection the most suitable form for the future development of the company. The plan itself provides basic information about the company and its goals, market analysis , competitors, marketing strategy or financial plan. The final output consists of financial reports, which are processed in a realistic, optimistic and a pessimistic variant.

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