Národní úložiště šedé literatury Nalezeno 2 záznamů.  Hledání trvalo 0.00 vteřin. 
Market Entry Strategy of Company into Slovak Market
Kniš, Leo ; Chládek, Libor (oponent) ; Škapa, Stanislav (vedoucí práce)
This thesis deals with the topic, how one of the world’s leading sports betting and gaming group can cope with legislative change on the Slovak gambling market. The theoretical part of the thesis contains a review of Market Entry Strategies. Conducted analyses are used to determine the main objective of the thesis, which is to propose possible Market Entry for the company.
Market Entry Strategy of Company into Slovak Market
Kniš, Leo ; Chládek, Libor (oponent) ; Škapa, Stanislav (vedoucí práce)
This thesis deals with the topic, how one of the world’s leading sports betting and gaming group can cope with legislative change on the Slovak gambling market. The theoretical part of the thesis contains a review of Market Entry Strategies. Conducted analyses are used to determine the main objective of the thesis, which is to propose possible Market Entry for the company.

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