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The Use of Methods of the Project Management in Practice
Compelová, Natália ; Kruljacová, Anna (oponent) ; Smolíková, Lenka (vedoucí práce)
This bachelor’s thesis uses methods of project management on projects from participatory budgeting of the city of Brno. First part is devoted to theoretical background, which is then used for the practical part itself. Analysis deals with the current approach for submitting projects. This is followed by the possible design of the project phase in the future. Methods are applied to a selected project.
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Specification and Development of New Brand
Compelová, Natália ; Mráček, Pavel (oponent) ; Zich, Robert (vedoucí práce)
This master thesis focuses on the specification and development of a new specialty coffee roasters brand based in Brno. Reason behind the thesis is the author’s own motivation supported by current and relevant analysis, especially in the field of the coffee market, its development and trends, competition, potential customers and other factors, that might affect the new brand when entering the market. Chosen analysis and proposals are using methods and tools explained in the theoretical part. Presented proposal serves as a framework for the future development of a brand that will be competitive and will meet customer requirements.
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Specification and Development of New Brand
Compelová, Natália ; Mráček, Pavel (oponent) ; Zich, Robert (vedoucí práce)
This master thesis focuses on the specification and development of a new specialty coffee roasters brand based in Brno. Reason behind the thesis is the author’s own motivation supported by current and relevant analysis, especially in the field of the coffee market, its development and trends, competition, potential customers and other factors, that might affect the new brand when entering the market. Chosen analysis and proposals are using methods and tools explained in the theoretical part. Presented proposal serves as a framework for the future development of a brand that will be competitive and will meet customer requirements.
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The Use of Methods of the Project Management in Practice
Compelová, Natália ; Kruljacová, Anna (oponent) ; Smolíková, Lenka (vedoucí práce)
This bachelor’s thesis uses methods of project management on projects from participatory budgeting of the city of Brno. First part is devoted to theoretical background, which is then used for the practical part itself. Analysis deals with the current approach for submitting projects. This is followed by the possible design of the project phase in the future. Methods are applied to a selected project.
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