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Framce: economy and position in the international tourism market
Baťhová, Barbora ; Abrhám, Josef (advisor) ; Havlíčková, Blanka (referee)
The diploma thesis deals with the economy of France and the position of this country on the international tourism market. The aim of the thesis is to analyze the macroeconomic indicators of the economy and to evaluate the position of France within the international tourism market, together with the assessment of the competitiveness of the country in both areas. Firsty, the thesis carries out macroeconomic analysis of the French economy and then assesses the economic development of the country and its competitiveness. Afterwards, the work focuses on the tourism of France, its characteristics, major regions, attractiveness and latest statistics together with the assessment of competitiveness and position on the international tourism market. Finally, it describes problem areas and current tourism strategy of the country and mentions possible future development.

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1 Baťhová, Blanka
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