Original title: Trendy podnikových informačních systémů v oblasti CRM
Translated title: Trends in the CRM business information systems
Authors: Valenta, Martin ; Basl, Josef (advisor) ; Novotný, Ota (referee)
Document type: Master’s theses
Year: 2010
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: banking sector; CRM; Customer Relationship Management; software; trends; bankovnictví; CRM; software; trendy; řízení vztahů se zákazníky

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/23314

Permalink: http://www.nusl.cz/ntk/nusl-74958


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2011-11-30, last modified 2022-03-03


No fulltext
  • Export as DC, NUŠL, RIS
  • Share