Original title: Komparace marketingové komunikace vybraných hokejových klubů Chance Ligy
Translated title: Comparison of marketing communication of selected Chance League hockey clubs
Authors: Kejřová, Tereza ; Čáslavová, Eva (advisor) ; Ruda, Tomáš (referee)
Document type: Bachelor's theses
Year: 2019
Language: cze
Abstract: [cze] [eng]

Keywords: Chance League; comparison; hockey club; marketing; Chance Liga; hokejový klub; komparace; marketing

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/108798

Permalink: http://www.nusl.cz/ntk/nusl-403964


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses
 Record created 2019-10-19, last modified 2022-03-04


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