Mediální kampaň saláfistických militantních organizací: případ Al-Sbabaab a Daesh

Zděblová, Petra

The master thesis is focused on media campaign of Salafi militant organizations. These organizations organize their own campaigns to promote their objectives and formulate their own opinions, which they often spread through the Internet. This medium allows the organizations to fully customize their campaign's content, because it is not censored. The 21st century information environment has contributed significantly to making Salafi militant organizations international actors that should be taken into account. In addition, they are able to publish the content of their ideas in different languages while spreading them through several media to reach the widest possible audience. The main purpose of this diploma thesis is to determine whether the objectives of the organizations are reflected in their English-written magazines, namely Gaidi Mtaani and Dabiq, published by Al-Shabaab and Daesh respectively. The objectives of both organizations are divided into four categories, specifically, strategic religious objectives, strategic political objectives, fundamental objectives and intermediated objectives. Since the two organizations are dissimilar and their objections are distinct and therefore incomparable, each organization and its magazine are analyzed separately. The thesis does not seek to generalize...

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