Original title: Návrh marketingové strategie pro vybranou firmu expandující na slovenský trh
Translated title: Marketing Strategy Proposal for a Company Expanding to the Slovak Market
Authors: Šromová, Kateřina ; Kosová, Gabriela (referee) ; Chlebovský, Vít (advisor)
Document type: Master’s theses
Year: 2018
Language: eng
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [eng] [cze]

Keywords: analýza trhu; e-marketing; Marketing; marketingový mix; propagace; e-marketing; market analysis; Marketing; marketing mix; promotion

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/85311

Permalink: http://www.nusl.cz/ntk/nusl-386755


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2018-10-02, last modified 2022-09-04


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