Original title: Inzerce ve vybraných týdenících v době hospodářské krize v letech 2007-2011
Translated title: Advertising within weekly publications in times of the economic crisis 2007-2011
Authors: Tůmová, Michala ; Vlasák, Zbyněk (advisor) ; Zápotocký, Jan (referee)
Document type: Bachelor's theses
Year: 2018
Language: cze
Abstract: [cze] [eng]

Keywords: advertisement; Czech Republic; Financial crisis; impact; media content analysis; press; Reflex; Respekt; Týden; Finanční krize; inzerce; obsahová analýza; Reflex; Respekt; tisk; Týden; vliv; Česká republika

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/99552

Permalink: http://www.nusl.cz/ntk/nusl-384723


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses
 Record created 2018-07-30, last modified 2022-03-04


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