Original title: Marketingový výzkum (pro firmu, organizaci, aktuální zadaný problém)
Translated title: Marketing Research (for Company, Organisation, Topical Assigned Problem)
Authors: Kováčová, Andrea ; Kožoušková, Iva (referee) ; Koleňák, Jiří (advisor)
Document type: Bachelor's theses
Year: 2013
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: customer.; marketing research; Questionnaire; service; Dotazníkové šetření; marketingový výzkum; služby; zákazník.

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/25672

Permalink: http://www.nusl.cz/ntk/nusl-247572


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Bachelor's theses
 Record created 2016-06-03, last modified 2022-09-04


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